| Quick Service Restaurants (QSR) | Operating and expanding McDonald's restaurants offering burgers, chicken, breakfast, desserts, coffee, dine-in, takeaway, delivery, and drive-thru services. | Exclusive McDonald's franchise rights in west and south India, strong brand equity, extensive real estate portfolio, and integrated digital platform. | Primarily B2C consumers including families, youth, working professionals across urban and semi-urban India. | McCafé and delivery sales show higher profitability due to premium offerings and convenience. | 25157 | 100 | Revenue generated primarily from food and beverage sales through owned stores and delivery channels. | Menu pricing with everyday value meals, combo offers, and premium items; cost disciplined to retain affordability. | New restaurant openings, digital ordering platforms, menu innovation, and expanded operating hours. | McDonald's, McCafé, McDelivery |
