| Cigarette Manufacturing and Distribution | Manufacture and sale of cigarettes across value and mid-premium ranges in India and export markets. | Established brand portfolio, strong export presence, modern manufacturing facility, and digitalized sales operations. | Primarily adult consumers (B2C) domestically and internationally, supported by a broad distribution network. | Mid-premium cigarette variants and exports yield higher margins due to brand appeal and pricing. | 180943 | 100 | Sales revenue from cigarette product sales to wholesalers and retailers (B2C focus). | Direct sales with tiered pricing reflecting value and mid-premium segments. | Mid-premium product launches, brand upgrades, enhanced distribution via digital tools, and export market expansion. | TOTAL, EDITIONS, CHARMS, SPECIAL, MOMENTS |
