| Cloud Kitchen & Takeaway | Delivery of vegetarian North Indian cuisine through multiple cloud kitchen outlets. | Established brand with multiple kitchens and loyal customer base in metro areas. | B2C, primarily individual consumers seeking quality vegetarian meals from home. | Branded signature dishes and combo meal packages. | 70 | 69 | Order-based sales revenue from individual customers ordering meals online or via takeaway. | Pay per order; standard pricing with occasional promotions. | Rising demand for convenient vegetarian food and online ordering platforms expansion. | |
| Corporate & Event Catering | Bulk thali services for corporates, compact catering for small events and office gatherings. | Reputation for timely delivery and quality in institutional catering segment. | B2B and B2C institutions requiring catering services. | Customized menus and premium event-specific offerings. | 25 | 25 | Contract-based bulk order revenue from corporate clients and event organizers. | Contractual pricing based on volume and event scale. | Increasing corporate events and demand for reliable vegetarian catering solutions. | |
| Fine Dining Restaurant | Premium dining experience with curated vegetarian North Indian dishes in upscale ambiance. | Unique market positioning as a vegetarian fine dining concept in the region. | B2C, targeting urban professionals and food connoisseurs seeking premium vegetarian cuisine. | Signature dishes and premium beverage sales. | 6 | 6 | Revenue from dine-in customers paying per meal experience. | Menu pricing with focus on premium service and presentation. | Launch of fine dining outlet creating new high-value revenue stream. | |
