| Financial Brokerage and Advisory Services | Equity, derivatives, commodity broking, merchant banking, mutual fund distribution, portfolio management | Strong regulatory registrations, pan-India branch network, expertise in Indian capital markets, trusted brand especially in Kerala | Primarily retail investors across India with institutional clients | Advisory and merchant banking segments due to fee-based income | 9 | 100 | Brokerage commissions, advisory fees, distribution commissions from third-party financial products | Commission and fee-based, mostly transaction driven with some advisory retainer fees | Digital onboarding, product diversification, enhanced financial planning and advisory services | Vertex Securities Ltd, Vertex Commodities and FinPro Pvt Ltd |
