| Retail Jewellery | Gold, silver, diamond, platinum jewellery, and silver decorative items. | Strong local brand in Ahmedabad, customer loyalty, regional design expertise, and hallmarked certified products. | B2C retail customers including wedding and daily wear buyers. | Designer and diamond-studded gold jewellery yield higher margins. | 29 | 100 | Retail sales through company-owned showrooms in Ahmedabad. | Fixed pricing with offerings across price points to attract diverse segments. | Rising local brand recognition, demand for certified jewellery, customized regional designs. | Veerkrupa Jewellers |
