| Retail Apparel and General Merchandise | Affordable readymade apparel, footwear, household goods, lifestyle products. | Strong brand equity, extensive store network in tier-II & III cities, in-house design and manufacturing control, and centralized supply chain. | B2C targeting middle and neo-middle class consumers. | Lifestyle and branded apparel categories with improved operational efficiency. | 1884 | 100 | Product sales through owned retail stores. | Competitive pricing across value tiers with emphasis on affordability. | New store openings, volume growth, increased same-store sales, and product mix expansion. | V2 Retail store brand |
