| Broadcasting | Television channels focusing on music and regional entertainment content | Strong regional audience connect, exclusive content libraries, and early market entry in key Indian states | B2B - advertisers targeting regional and youth demographics in India | Flagship music and regional entertainment channels with loyal viewership | 53 | 100 | Primarily through advertising revenues and content licensing | Advertising-based revenue model with potential content syndication | Regional content demand, advertiser base expansion, and channel portfolio diversification | Mastii, Dabang, Dhamaal, Maiboli, Dillagii |
