| Lifestyle Consumer Goods | Trading and marketing of travel gear, men’s innerwear, loungewear, and home appliances sourced from OEMs | Exclusive brand licensing, extensive distribution network, rising brand recall, and integrated supply chain with manufacturing capabilities | B2C focus serving Indian consumers seeking quality lifestyle products nationwide | Innerwear and branded travel gear segments show higher margins | 218 | 100 | Revenue from sales through distributors, multi-brand outlets, own brand outlets, and e-commerce platforms | Direct sales with competitive pricing aligned to market and product positioning | Rising discretionary spending, retail expansion, product innovation, and favorable tourism and infrastructure trends | Swiss Military Travel Gear, Swiss Military Men's Innerwear & Loungewear, Swiss Military Home Appliances |
