What we do Sula Vineyards Limited is India's leading premium wine company, engaged in manufacturing, importing, and distributing wines and spirits, alongside operating wine tourism resorts. |
Founded in 2,003 |
Market share Market leader with over 50% share in India’s domestic premium wines sector. |
Problem solved Promotes wine culture in India, offering high-quality wines and wine tourism experiences to meet growing demand. |
Top clients or who we serve Serves retail consumers and businesses across 23 Indian states; also exports to 29 countries; B2C and B2B segments. |
Key management Rajeev Samant, Founder, Managing Director and CEO; noted for pioneering Indian premium wine market. |
Our journey and innovations Launched India’s first wine tasting room (2005), pioneered wine tourism, introduced innovative products like wine-in-a-cane (2020), expanded winery capacity. |
Where we operate Primarily India with growing export presence across 29 countries; major operations in Maharashtra and Karnataka. |
Top products or what we offer Wide portfolio with 69 labels including flagship wines like Sula Shiraz Cabernet, The Source Chardonnay, and imported international brands. |
Top brands Sula Shiraz Cabernet (#1 Indian wine), The Source Chardonnay Reserve, RASA range, Diaz (India’s first wine-in-a-cane). |
Raw materials needed Wine grapes sourced from 2,800+ acres of contracted vineyards primarily in Nashik region. |
Raw materials supplier Long-term contracts with local grape farmers ensuring quality and supply stability. |
Recurring vs cyclical contribution Revenue consists of recurring wine sales and cyclical wine tourism income influenced by seasonality. |
Our industry position Top player with leading market share, robust distribution, and expanding wine tourism business. |
Financial highlights Annual revenue INR ~620 Cr, PAT INR ~70 Cr (FY25); 10% revenue CAGR over recent years. |
Geographical revenue split Majority revenue from India (~99%), with minor exports (~1%). |
Order book - |
Whats driving growth Premiumization of wine, expanding wine tourism, new premium product launches, and geographic market expansion. |
Our future plans Capacity expansion to 19.2 million liters, new resort launches, and continued brand and distribution growth. |
Our green promise 66% energy from solar, expanding battery storage, electric vehicle fleet growth, water conservation initiatives. |
Our people and values Strong leadership with focus on sustainability and innovation; fostering employee and community engagement. |
Key challenges ahead Urban consumption slowdown, regulatory changes, intensifying competition, and supply chain risks. |
Interesting facts Hosts India’s largest wine festival SulaFest; among world’s most visited vineyards with >330K visitors annually. |
Risks and strategy Mitigates risks through diversification, strong contracts with farmers, risk management committee, and innovation in products and services. |
