| Financial Services and Lending | Loan products to individuals and SMEs, flexible repayment options, overdraft services, financial advisory. | Regulatory registration with RBI, diversified loan portfolio, strong capital adequacy, professional management. | Individuals, SMEs; primarily B2C with some B2B engagements. | Personal and business loans with flexible overdraft have higher margins. | 737 | 82 | Interest income from loans, fees from financial services and broking. | Interest-based lending, fee-based advisory, flexible repayment terms. | Rising demand for flexible credit, enhanced digital platforms, regulatory support for NBFC growth. | Personal Loans, Business Loans, Overdraft Facilities, Gold Loans (upcoming) |
| Investment and Capital Market Services | Dealing in equities, bonds, fund management, private placements, and capital market transactions. | Established market presence, comprehensive funding arrangements, regulatory compliance. | Retail investors, institutional clients; B2C and B2B focused. | Private placement and capital market transactions. | 163 | 18 | Commissions, investment income, and asset management fees. | Fee and commission based, market-linked returns. | Growing investor interest, capital market activity, strategic equity placements. | Securities Dealing, Investment in Shares, Bonds, Units, Asset Management |