| Wholesale Women's Apparel | Bulk distribution of sarees, kurtis, lehengas, dress materials, blouse pieces, ethnic bottoms to retail customers. | Strong supplier network of 900+ weavers, established brand with trusted quality, and extensive product catalogue. | B2B segment serving over 13,000 retailers mainly in western and southern India. | Exclusive limited edition sarees and ready-made garments (kurtis, lehengas). | 61360 | 95 | Sales revenue from wholesale bulk orders primarily to retailers. | Volume-based wholesale pricing with seasonal promotional events like Utsav enhancing sales. | Steady demand in ethnic wear, festival season, and expanding customer base. | |
| Retail Women's Apparel | Exclusive outlet sales of ethnic wear including sarees and ready-made garments to end consumers. | Direct consumer engagement, enhanced brand presence, and retail market entry providing growth opportunities. | B2C segment focusing on individual ethnic apparel buyers. | Ready-made garments and exclusive retail collections. | 646 | 5 | Retail sales revenue from direct consumer purchases at company-owned stores. | Retail pricing with occasional discounts and promotions. | Growing brand recognition, expansion of company-owned stores starting 2025. | |
