| Domestic Retail and Wholesale | Design, manufacture, retail, and wholesale of certified silver jewellery across India. | Quality assurance with BIS certification, regional design diversity, and women entrepreneur program fostering brand loyalty. | B2C retail customers and B2B wholesale buyers mostly in India. | Customized and hallmark-certified jewellery segments. | 44 | 100 | Sale of jewellery through retail outlets and wholesale channels. | Direct sale with product pricing based on design, purity, and customization. | Demand for certified silver jewellery, festive season purchases, and empowerment initiatives. | Dyuti, Hallmarked Sterling Silver Collections |
