What we do Shubhlaxmi Jewel Art Ltd retails and wholesales gold, silver, diamond, and platinum jewelry in Gujarat, including wedding and certified BIS Hallmark products. |
Founded in 2,013 |
Market share Established player in Gujarat’s jewelry market with diverse product range for multiple customer segments. |
Problem solved Offers quality-assured jewelry with BIS Hallmark certification, addressing consumer trust and variety in precious ornaments. |
Top clients or who we serve Serves retail customers and wholesale jewelry retailers in Gujarat across high-end to mid-market segments (B2C and B2B). |
Key management Narendrasinh Jesingbhai Chauhan, Chairman & Managing Director: Promoter and key leader guiding growth. |
Our journey and innovations Started as a partnership in 2013, became a public limited in 2018, raised Rs.6.51 crore in IPO; implementing quality assurance processes. |
Where we operate Operations concentrated in Gujarat with showroom in Bhavnagar; expanding regional presence under development. |
Top products or what we offer Gold, silver, diamond and platinum jewelry including necklaces, mangalsutras, bangles, rings, and wedding ornaments. |
Top brands Shubhlaxmi Jewel Art branded jewelry with BIS Hallmark certification, trusted for quality and design. |
Raw materials needed Gold bullion, silver bullion, diamonds, platinum, precious and semi-precious stones sourced from Gujarat markets. |
Raw materials supplier Local bullion and jewelry market dealers in Gujarat supply raw materials. |
Recurring vs cyclical contribution Revenue primarily from retail sales and wholesale supplies; subject to cyclicality of consumer demand and festivals. |
Our industry position Regional leader in Gujarat jewelry retail and wholesale sectors with trusted certifications and diverse offerings. |
Financial highlights FY 2024-25 revenue Rs. 55.09 crore; net profit Rs. 0.90 crore; slight decline from previous year. |
Geographical revenue split Revenue focused in Gujarat state markets; no significant foreign operations or exports. |
Order book - |
Whats driving growth Growth driven by product range expansion, BIS certification reputation, and increased operational efficiencies. |
Our future plans Plans to list additional equity shares with NSE and enhance operational scale and technology adoption. |
Our green promise Focus on minimizing power consumption and avoiding wastage in operations, fostering responsible resource use. |
Our people and values Committed workforce with good industrial relations, emphasis on ethical conduct and employee well-being. |
Key challenges ahead Managing inventory verification issues and complying with regulatory listing requirements pose ongoing challenges. |
Interesting facts Company transitioned from partnership to public limited and raised capital via IPO within five years of founding. |
Risks and strategy Mitigates risks via stringent audit, internal controls, compliance with regulations, and diversified customer base. |
