| Domestic Supply | Women’s ethnic and casual apparel sold through e-commerce and offline channels. | In-house manufacturing with quality control and multi-channel distribution enhances competitive edge. | B2C retail consumers and B2B channel partners within India. | Higher margins from direct online retailing and proprietary apparel brands. | 28 | 94 | Sales revenue from B2C direct sales and B2B bulk supply. | Direct sales through fixed pricing on digital and physical stores. | Rising demand for ethnic wear and online apparel shopping in India drives growth. | |
| Export Supply | Export of women's apparel including fabrics and ready-to-wear garments. | Early mover advantage in niche export sector with proprietary manufacturing capacity. | International retailers and distributors seeking ethnic and casual apparel. | Export markets offer premium pricing for differentiated ethnic garments. | 2 | 6 | Revenue from export sales to international customers and platforms. | Sales based on export contracts and orders. | Growing international interest in Indian ethnic wear and expanding export capabilities. | |
