| Manufacturing of welding electrodes and wires | Production and sale of arc welding electrodes, copper coated mild steel wire, drawn wire | Quality certifications, regulatory approvals, established supplier relationships, specialized manufacturing capacity | B2B focus, including engineering firms, fabrication units, Indian Railways | CCMS Wire segment benefiting from brand recognition and certifications | 81 | 98 | Direct sales to engineering and fabrication industries and public sector tenders | Direct sales with pricing influenced by steel raw material costs | Demand in engineering industries, quality certifications enabling tender participation, product capacity optimization | CCMS Wire (BIS trademark), Arc Welding Electrodes (RDSO approved) |
