| Ayurvedic and Wellness Products | Consumer Ayurvedic personal care and wellness products including sexual health and energy revitalizers | Strong distribution reach, diversified marketing, emerging brand in niche wellness segment | B2C Indian consumers seeking natural and Ayurvedic wellness solutions | Sexual wellness and specialized Ayurvedic products | 48 | 100 | Product sales through telemarketing, advertisements, retail and direct consumer channels | Direct sales with competitive pricing; focused on volume and brand promotion | Growing awareness of Ayurveda, increasing health consciousness, and multi-channel marketing support | Rajnish Lotion, Ayurvedic medicines, Sexual wellness items |
