What we do Pramara Promotions Ltd designs, manufactures, and supplies promotional products, toys, and corporate gifts primarily under OEM for global FMCG, telecom, pharma, and retail brands. |
Founded in 2,006 |
Market share Leading Indian integrated OEM in promotional and toy products with expanding global Fortune 500 client partnerships and US subsidiary. |
Problem solved Enables multinational clients to engage customers and employees via innovative promotional merchandise and corporate gifting solutions. |
Top clients or who we serve Multinational FMCG, QSR, pharma, personal care, telecom, retail sectors serving B2B clients globally, including Fortune 500 companies. |
Key management Founder Promoter Rohit Lamba leads the company as Managing Director, supported by CFO Sheetal Rohit Lamba. |
Our journey and innovations Started in 2006; transitioned from Essel Marketing to Pramara Promotions; pioneered US operations and OEM partnerships; launched private toy brands Toyworks and Tribeyoung. |
Where we operate Operations in India with wholly owned subsidiaries in Hong Kong and Texas, USA serving global markets. |
Top products or what we offer Design and manufacture of plastic promotional products, corporate gifts, toys under Toyworks and Tribeyoung brands, loyalty and rewards items. |
Top brands Toyworks (toys), Tribeyoung (exclusive ecommerce toy and sporting goods private label) |
Raw materials needed Plastics, steel, silicon rubber, paper, glass, tin, apparel materials. |
Raw materials supplier - |
Recurring vs cyclical contribution Revenue is primarily cyclical tied to client promotional campaigns and retail demand but growing recurring OEM partnerships. |
Our industry position Recognized as leading Indian OEM supplier in promotional products with strong foothold in global FMCG and retail. |
Financial highlights FY 2025 Consolidated revenue Rs. 86.42 Cr; Net profit Rs. 5.9 Cr; growth driven by expanding client base and product portfolio. |
Geographical revenue split Primarily India; growing presence in USA and export markets via subsidiaries. |
Order book - |
Whats driving growth Expansion in Fortune 500 OEM partnerships, launch of private toy brands, ecommerce channel growth, and overseas subsidiary operations. |
Our future plans Focus on scaling US subsidiary, diversify product range, increase ecommerce presence, and strengthen global client relations. |
Our green promise - |
Our people and values Committed to ethical business, employee engagement, zero tolerance for harassment, and inclusive workplace culture. |
Key challenges ahead Competition in promotional product industry, raw material cost volatility, and maintaining client diversification. |
Interesting facts First Indian promotional products company to establish US operations; launched exclusive private label ecommerce toy brands. |
Risks and strategy Mitigates risks via diversified client base, strategic capital raise, stringent financial controls, and innovation in product design. |
