| Content Production | Production and distribution of films, TV serials, and digital series for global OTT platforms and broadcast television. | First-mover advantage in digital content, strong brand with global OTT collaborations, and diverse content portfolio. | Global OTT platforms (Amazon, Netflix), Indian TV channels, and digital media audiences (B2B and B2C). | Digital streaming content licensing and repeat exploitation of filmed library properties. | 33 | 99 | Revenue from content licensing, distribution deals, and partnerships with streaming platforms and broadcasters. | Project-based licensing and distribution fees; content rights monetization agreements. | Surge in OTT platform demand, increasing digital media consumption, and global appetite for Indian content. | Four More Shots Please!, The Royals, Ziddi Girls |
| Wellness | Brand and digital presence in wellness sector; legacy from wellness centers now pivoting to digital opportunities. | Established wellness brand transitioning to digital platforms for growth potential. | Health and wellness consumers, currently niche digital audience. | | 0 | 1 | Legacy brand earnings and potential future digital wellness services. | Service and brand monetization, currently minimal scale. | Future digital wellness trends and brand equity capitalization. | PNC Wellness |
