What we do OK Play India Limited manufactures plastic molded toys, school furniture, playground and automotive products, and e-vehicles, serving domestic and export markets. |
Founded in 1,988 |
Market share Established player with exports to Bangladesh, Pakistan, Singapore and the UK, facing competitive challenges. |
Problem solved Provides durable, diverse play and school infrastructure solutions, supporting child development and education needs. |
Top clients or who we serve B2B and B2C customers including schools, retailers, and export markets in multiple countries. |
Key management - |
Our journey and innovations Founded in 1988; expanded to automotive and e-vehicles; diversified through acquisitions and product innovations. |
Where we operate India primarily, with export markets in Bangladesh, Pakistan, Singapore, and the United Kingdom. |
Top products or what we offer Plastic toys, school furniture, playground equipment, automotive products, and electric vehicles under modernization plans. |
Top brands Super Senior Slide, Chair N Desk, new cycle ranges; manufacturing for Mattel Toys under contract. |
Raw materials needed Primarily plastics and metal components for molded toys and furniture manufacturing. |
Raw materials supplier - |
Recurring vs cyclical contribution Revenue is cyclical with project and season-dependent orders alongside some recurring B2B contracts. |
Our industry position Mid-sized company with export presence; faces challenges with profitability and market competition. |
Financial highlights Consolidated revenue approx. Rs. 168 crores in 2024-25 with net loss of Rs. 0.83 crores indicating financial pressure. |
Geographical revenue split - |
Order book - |
Whats driving growth Diversification into e-vehicles, modernization of product lines, and export market expansion. |
Our future plans Focus on schoolbags production, electric vehicle business expansion through subsidiaries, and modernization. |
Our green promise - |
Our people and values Dedicated workforce fostering cordial industrial relations and compliance with workplace policies. |
Key challenges ahead Profitability pressures, intense market competition, and adapting to changing consumer demands. |
Interesting facts Manufactures toys for Mattel India; transitioned electric vehicle business to a subsidiary recently. |
Risks and strategy Operational, regulatory, and financial risks managed via structured risk policy and governance oversight. |
