| Automotive Bearings | Cylindrical, needle roller, tapered roller, thrust bearings mainly for automotive OEMs. | Technology leadership, domestic market dominance, strong R&D, customer trust and extensive distribution. | B2B focus; leading Indian and global automotive manufacturers. | Lightweight bearings for EV applications, innovative needle roller bearings. | 900 | 75 | Direct sales to OEMs, long-term supply contracts. | Volume contracts with negotiated pricing, mostly recurring revenues. | Growing automotive production, EV and hybrid tech adoption, strong OEM relationships. | NRB Needle Roller Bearings, Cylindrical Roller Bearings |
| Industrial Bearings | Bearings for off-highway vehicles, construction equipment, HVAC, robotics and industrial machinery. | Government-recognised R&D centres, global joint ventures, diversified product portfolio. | B2B: heavy machinery, robotics, HVAC and aerospace sectors. | Advanced precision bearings for aerospace and defence, robotic automation products. | 200 | 17 | Direct sales, project-based orders to industrial clients. | Project and volume-based sales; some customization. | Diversification into adjacent industrial sectors, leveraging R&D for aerospace and defence. | SNL Needle Roller Bearings, NRB Industrial Bearings |
| Agency and Subsidiaries | Marketing, distribution, and subsidiary operations including overseas sales support. | Established subsidiaries in Europe, USA, Thailand facilitating global reach. | Foreign companies and global customers in multiple regions. | Higher margin in export and marketing services. | 100 | 8 | Agency commissions, export revenue from subsidiaries. | Commission and service fees. | Growth in exports and international market presence. | Essen Marketing Services, NRB Holdings |
