| Domestic Sales | Lab-grown diamond studded gold jewellery including rings, earrings, pendants, and bangles sold to retailers and consumers. | In-house manufacturing in Surat, exclusive designs, and integrated B2B and D2C channels. | B2B retailers and B2C consumers nationwide. | High-value pieces like diamond-studded necklaces and mangalsutras. | 197 | 97 | Direct sales to organized and standalone retailers; B2C sales via subsidiary's omnichannel platform. | One-time sales with possible volume discounts to bulk buyers. | Increasing demand for affordable luxury and sustainable jewellery in India. | |
| Export Sales | Exports of lab-grown diamond jewellery to international markets in limited quantities. | Cost-efficient production and growing global acceptance of lab-grown diamonds. | Wholesalers and retailers in export destinations. | Niche demand for customized designs. | 5 | 3 | Sales to wholesalers and distributors abroad. | One-time export sales contracts. | Emerging international interest in lab-grown diamonds. | |
