What we do Nityas Gems & Jewellery Ltd designs, manufactures, and sells lab-grown diamond studded gold jewellery primarily in India through B2B and D2C channels. |
Founded in 2,022 |
Market share Emerging player in lab-grown diamond jewellery with growing domestic and limited export sales. |
Problem solved Provides affordable, sustainable alternatives to mined diamond jewellery with innovative lab-grown designs. |
Top clients or who we serve Organized and standalone retailers, wholesalers (B2B), and direct consumers via e-commerce and retail stores (B2C). |
Key management - |
Our journey and innovations Founded in 2022; expanded via 2025 acquisition of Ayaani Diamonds & Jewellery; installed capacity 360kg/year lab-grown jewellery. |
Where we operate Primarily India with some export markets. |
Top products or what we offer Lab-grown diamond studded rings, earrings, pendants, bracelets, mangalsutras, nose pins, necklaces, and bangles. |
Top brands - |
Raw materials needed Gold and lab-grown diamonds. |
Raw materials supplier - |
Recurring vs cyclical contribution Revenue primarily cyclical, driven by jewellery sales seasonal demand. |
Our industry position New entrant with expanding market presence in lab-grown jewellery segment. |
Financial highlights FY24 revenue Rs. 53.66 crore, net profit Rs. 4.11 crore, showing strong growth from prior year. |
Geographical revenue split Domestic sales dominant with approx. 97.5% revenue; exports about 2.5%. |
Order book - |
Whats driving growth Rising acceptance of lab-grown diamonds, acquisition of D2C brand, and robust B2B demand. |
Our future plans Launching IPO, expanding digital retail footprint, increasing production capacity. |
Our green promise Focus on sustainable lab-grown diamonds reduces environmental impact versus mined gems. |
Our people and values Committed workforce in Surat facility supporting quality and innovation. |
Key challenges ahead Scaling operations, competitive market dynamics, software system upgrades. |
Interesting facts Company formed in 2022 and rapidly scaled revenue fivefold by FY24. |
Risks and strategy Mitigate operational risks via technology upgrades, marketing expansion, and diversified client base. |
