| Loan Distribution and Financial Services | Distribution of secured and unsecured loans, credit cards, insurance products and mutual funds. | Established banking and NBFC partnerships, combined physical and digital marketing approach, and strong regulatory registrations. | B2B and B2C; individuals, corporates, professionals including Chartered Accountants and Company Secretaries. | Insurance and mutual funds distribution show higher margins due to recurring commissions. | 80 | 100 | Commission and fees earned from partner banks, NBFCs, and insurers on successful transactions. | Commission-based revenue model derived from partner product sales; no direct lending risk. | Increased demand for accessible credit and insurance, digital channel adoption, and expansion of product portfolio. | |
