What we do Madhya Pradesh Today Media Ltd publishes the first evening and morning daily Hindi newspaper in Madhya Pradesh, supplying regional news and analysis through print media. |
Founded in 2,010 |
Market share Established leader in Madhya Pradesh print media with expanded presence in Chhattisgarh, Uttar Pradesh, Delhi, and Maharashtra. |
Problem solved Provides timely, accurate news and insightful analysis, keeping citizens informed on local, national, and international developments. |
Top clients or who we serve Mainly B2C serving Hindi-speaking readership across central and northern India. |
Key management Managed by Founder and Managing Director Shri Hradayesh Kumar Dixit with a leadership team including promoters and independent directors. |
Our journey and innovations Launched first evening daily in 2010, expanded editions across multiple states, and went public in 2017 raising significant funds. |
Where we operate Operations primarily in Madhya Pradesh and Chhattisgarh, with newspaper editions in Uttar Pradesh, Delhi, and Maharashtra. |
Top products or what we offer Flagship product is the ‘Pradesh Today’ Hindi newspaper available in evening and morning editions. |
Top brands Pradesh Today - #1 evening daily in Madhya Pradesh, known for 12-page colored international-size format. |
Raw materials needed Primarily raw materials include newsprint, printing ink, and distribution logistics. |
Raw materials supplier Suppliers are local vendors for paper and ink; details not specifically disclosed. |
Recurring vs cyclical contribution Revenue mainly recurring from newspaper sales and advertising with some cyclical advertising fluctuations. |
Our industry position Prominent regional newspaper publisher with strong market penetration in central India. |
Financial highlights FY2024-25 revenue approx. Rs 22 crore with net profit Rs 3.19 crore showing steady growth year-on-year. |
Geographical revenue split Revenue concentrated in Madhya Pradesh and neighboring states where editions are circulated. |
Order book - |
Whats driving growth Growing regional readership, expanded editions, increasing advertising revenue, and digital presence. |
Our future plans Focus on expanding circulation, increasing digital engagement, enhancing content quality, and investor backed growth. |
Our green promise Energy-efficient practices like LED lighting; no major report on sustainability initiatives yet. |
Our people and values Committed to ethical journalism with a culture emphasizing quick, accurate news and corporate governance compliance. |
Key challenges ahead Competition from digital media, maintaining print circulation growth, and adapting to changing reader habits. |
Interesting facts First company to launch a full-color evening daily newspaper in Madhya Pradesh. |
Risks and strategy Risks include regulatory compliance and industry disruption; strategy includes innovation, diversification, and risk management. |
