What we do Mish Designs Ltd manufactures and sells affordable women's western and Indowestern garments under brands like MISH and CURVES BY MISH, focused on e-commerce retail in India. |
Founded in 2,017 |
Market share Strong presence on major e-commerce platforms with over 2.5 lakh products sold, emerging as a notable women's fashion brand in India. |
Problem solved Addresses demand for trendy, affordable women's western and Indo-western apparel with extensive design variety and quality fabric sourcing. |
Top clients or who we serve Primarily B2C customers via leading e-commerce players like Myntra, Nykaa Fashion, Ajio, Tata Cliq, and Namshi. |
Key management Kaushal Goenka (Managing Director) and Sajan Bhartia (Whole Time Director and CFO) with strong operational backgrounds. |
Our journey and innovations Started in 2017, expanded product lines to 1000+ designs, shifted to public company in 2023, scaling manufacturing and online distribution. |
Where we operate Primarily India with exports reflected in foreign exchange earnings; expanding footprint through online platforms. |
Top products or what we offer Women's wear including Dresses, Gowns, Tops, Co-Ords, T-shirts, Trousers, and Palazzos under MISH and CURVES BY MISH brands. |
Top brands MISH - affordable women's fashion with strong e-commerce presence and diverse trendy collections; CURVES BY MISH - inclusive wear line. |
Raw materials needed Quality fabrics and textiles sourced for garment manufacturing. |
Raw materials supplier Details not disclosed; focus on quality raw material linkages. |
Recurring vs cyclical contribution Revenue driven by continuous e-commerce sales; largely recurring with seasonal trend cycles. |
Our industry position Recognized emerging brand in affordable women's western fashion with growing market share on digital platforms. |
Financial highlights FY 2024-25 Revenue: ₹1810.14 Lakhs; Net Profit: ₹88.99 Lakhs; consistent income growth year-on-year. |
Geographical revenue split Majority revenue from Indian e-commerce market; some foreign exchange earnings indicating export presence. |
Order book - |
Whats driving growth E-commerce expansion, fashion trend alignment, product variety, and strong vendor partnerships fuel growth. |
Our future plans Leverage public listing funds for scaling manufacturing capacity, expanding design portfolio, and strengthening e-commerce reach. |
Our green promise - |
Our people and values 19 employees with inclusive workplace culture; compliance with labor and maternity laws; emphasis on diversity and safe environment. |
Key challenges ahead Competition in fast fashion, supply chain efficiency, and maintaining trend relevance. |
Interesting facts Sold over 2.5 lakh products exclusively via e-commerce platforms since inception. |
Risks and strategy Competitive market risk mitigated via product diversity and strong e-commerce relations; financial prudence and compliance ensured. |
