| Retail Apparel - Men's Fashion | Value retail stores offering clothing and general merchandise for men. | Strong local presence with value retail model and efficient sourcing and logistics. | B2C focus on middle class male consumers in Tier-II and III cities of Gujarat. | Private label apparel sourced directly from manufacturers providing higher margins. | 7 | 100 | Revenue from direct retail sales at physical stores. | Value retail pricing targeting affordability and quality. | Growing young middle-class population and demand for trendy but affordable menswear. | Mafia Western Outfit |