| Fertilizer Manufacturing | Production and sale of ammonia, urea, NPK fertilizers | Long-standing government support, established distribution network, and technical expertise | B2B primarily; agricultural dealers and government distributors serving farmers | Neem-coated urea due to premium pricing and value addition | 2200 | 87 | Revenue from fertilizer product sales to dealers and government agencies | Government-regulated pricing with subsidy support | Government subsidies, increased agricultural demand, plant capacity utilization improvements | Vijay Urea, Vijay NPK, Neem-coated Urea |
| Organic and Bio-fertilizers | Manufacture and marketing of bio-pesticides, organic manure, and compost products | First mover in region for organic products, strong brand recognition, government collaboration | B2B and B2C, including farmers adopting sustainable practices | Specialty bio-pesticides and compost products | 300 | 12 | Sales revenue to dealers and direct marketing initiatives | Direct sales, volume-based pricing | Government push for organic farming, rising environmental awareness | Vijay Bio-fertilizers, FOM, PROM, Vijay Organic Manure, City Compost |
| Ammonia Trading and Other Services | Sale of excess anhydrous ammonia to industrial vendors via road tankers | Established production capacity and logistics for chemical distribution | B2B industrial chemical users | Industrial ammonia sales | 40 | 1 | Spot sales to industrial customers | Direct sales | Utilization of excess production capacity | Anhydrous Ammonia Sales |
