What we do Lloyds Luxuries Ltd operates luxury barbershops and beauty salons primarily under exclusive franchise agreements, offering grooming products and premium salon services for men and women. |
Founded in 2,013 |
Market share A leading organized player in the premium men's grooming segment in India with growing international presence. |
Problem solved Addresses premium grooming needs for men and women through luxury salon experiences and exclusive high-end products. |
Top clients or who we serve Primarily B2C customers across India and select international markets; target affluent clientele valuing luxury grooming. |
Key management Mr. Shreekrishna M Gupta (Chairman), Mr. Prannay Dokkania (Managing Director) |
Our journey and innovations Founded in 2013 with Truefitt & Hill franchise, expanded to 34 stores by 2025, launched Mary Cohr franchise, and introduced innovative beard care products. |
Where we operate Operations in India, Bangladesh, Nepal, Sri Lanka, Bhutan, Vietnam, Myanmar, and Bangladesh through master and sub-franchise agreements. |
Top products or what we offer Truefitt & Hill luxury grooming products and salon services for men; Mary Cohr beauty salon services for women. |
Top brands Truefitt & Hill - iconic international men's grooming brand; Mary Cohr - premium French beauty salon brand. |
Raw materials needed - |
Raw materials supplier - |
Recurring vs cyclical contribution Revenue primarily recurring from salon services and product sales with cyclical aspects due to expansion investments. |
Our industry position A prominent player in premium grooming with master franchise rights, rapidly expanding retail footprint across India and South Asia. |
Financial highlights Revenue grew 14.84% to Rs. 46.3 crore in FY 2024-25; net loss reduced to Rs. 6.66 crore reflecting improved operational leverage. |
Geographical revenue split - |
Order book - |
Whats driving growth Growth fueled by new store launches, digital platform demand, premium product innovations, and heightened brand engagement. |
Our future plans Targeting 50 Truefitt & Hill locations, expanding shop-in-shop formats, enhancing e-commerce, and increasing brand activations. |
Our green promise - |
Our people and values Committed to employee development with ESOPs, in-house training, and fostering a culture of excellence and inclusion. |
Key challenges ahead Managing short-term losses from expansion, sustaining operational efficiency, and navigating competitive luxury grooming market. |
Interesting facts Holds exclusive master franchise rights for Truefitt & Hill across multiple South Asian countries through 2043. |
Risks and strategy Risks include market competition and operational costs; strategy focuses on brand differentiation, geographic expansion, and product innovation. |
