What we do Linc Ltd manufactures and markets writing instruments and stationery products in India and internationally, offering premium and mass-market brands including joint ventures with Mitsubishi Pencil Co., Japan. |
Founded in 1,994 |
Market share One of India’s largest and oldest writing instrument companies with extensive India and global presence. |
Problem solved Provides high-quality, affordable writing instruments and stationery addressing diverse consumer preferences and expanding stationery markets. |
Top clients or who we serve Serves retail consumers and businesses across India and overseas including Southeast Asia, Middle East, USA, UK, Europe, South America, and Africa; operates B2C and B2B channels. |
Key management Deepak Jalan (Managing Director) |
Our journey and innovations Founded as Linc Pen & Plastics in 1994; expanded manufacturing across India; merged with Shree Writing Aid and Linc Writing Aids; launched Pentonic GRT gel pen in 2024; formed joint ventures with Mitsubishi and Silka. |
Where we operate India (with major manufacturing and marketing presence), plus export markets in Southeast Asia, Middle East, USA, UK, Europe, South America, and Africa. |
Top products or what we offer Wide range of writing instruments including gel pens, mechanical pencils; stationery products; exclusive Indian selling agent for Mitsubishi premium pens. |
Top brands Linc, Pentonic GRT (new gel pen), JV brands with Mitsubishi Pencil Co. and Silka; premium and mass-market segments. |
Raw materials needed Plastics, inks, pigments, metals, and other raw materials used in pen and stationery manufacturing. |
Raw materials supplier Not specifically named; sourced from various suppliers. |
Recurring vs cyclical contribution Revenue primarily recurring from continuous sales of writing instruments and stationery products. |
Our industry position Leading market position in India with strong export footprint and growing joint ventures internationally. |
Financial highlights FY 2024-25 revenue ₹531 crore; profit after tax ₹39 crore; steady revenue growth; cash positive with net debt reduction. |
Geographical revenue split India contributes around 81% revenue; overseas about 19%. |
Order book Not specified. |
Whats driving growth Premiumization, product innovation, expanding distribution, joint ventures, and new geographic markets. |
Our future plans Expand manufacturing capacity, increase JV scale, launch new products, grow international footprint. |
Our green promise Not specified. |
Our people and values Focus on governance, compliance, and employee welfare; diverse leadership. |
Key challenges ahead Margin pressure from new labour regulations, JV losses during investment phase, and market competition. |
Interesting facts Exclusive Indian selling agent for Mitsubishi Pencil Co. products; recent product launches into gel pens and stationeries. |
Risks and strategy Risks include market competition and regulatory changes; strategies involve product diversification, geographic expansion, and strengthening brand equity. |
