| Retail Jewellery | Wide range of gold, diamond, and silver jewellery, coins, and utensils | Strong local brand presence, exclusive designs, multi-brand showrooms, IPO-fueled expansion capital | Primarily B2C, targeting individual customers and brides in Gujarat region | Diamond and bridal jewellery segments | 210 | 100 | Retail sales through showrooms and direct customer engagement | Direct sales with seasonal pricing and occasional promotions | Expansion of showrooms, growing brand recognition, increased demand for diverse jewellery styles | KK Jewels Bridal, KK Jewels Diamond, KK Jewels Silver, KK Jewels Gold, KK Jewels Atarashi, KK Jewels Silver Studio |