| Fabric Care | Detergents, fabric whiteners, fabric conditioners and specialty fabric care products. | Strong brand heritage, pan-India distribution, product innovation, and consumer trust. | B2C and retail outlets nationwide. | Premium fabric care products and conditioners. | 124858 | 44 | Product sales primarily through retail and e-commerce channels. | Mixed pricing with value and premium tiers. | Innovation in premium segments, expanded detergent portfolio and increased urban reach. | Ujala, Morelight, Mr. White, Dr. Wool |
| Dish Washing | Dishwashing bars, liquids, gels and related accessories. | Strong brand equity, distribution network and category expertise. | B2C, retailers, and modern trade chains. | Premium gels and liquid variants. | 97170 | 34 | Retail sales across modern and traditional trade channels. | Value and premium priced products; volume-driven. | New product launches, market share gains, increased penetration in urban and rural markets. | Exo, Pril |
| Household Insecticides | Mosquito coils, liquid vaporisers, aerosols and mosquito racquets. | Established market presence and trusted brand. | B2C residential consumers nationwide. | Mosquito liquid vaporisers and aerosols. | 19854 | 7 | Sales via retail outlets and rural distribution channels. | Competitive pricing with portfolio diversity. | Innovation, legacy brand, and expanding rural demand. | Maxo |
| Personal Care | Soaps, hand wash, hand sanitizers and face wash products. | Brand legacy and neem-based unique positioning. | B2C consumers in personal care segment. | Premium hand wash and natural soaps. | 30490 | 11 | Retail and e-commerce sales to consumers. | Mid to value pricing tiers with focus on natural ingredients. | Natural ingredient focus, brand awareness and product innovations. | Margo, Jovia |
| Other Products | Laundry services and dry cleaning under subsidiaries and acquiring brands like Quiclo. | Pan-India brand recognition and operational scale. | B2C urban consumers in metro areas. | Value-added premium laundry services. | 12326 | 4 | Service revenues from laundry and dry cleaning customer base. | Service fees and subscription models. | Urbanization, convenience demand, acquisitions strengthening portfolio. | |