| Ayurvedic Healthcare Services | Inpatient hospitals, outpatient clinics, Panchakarma therapies, daycare centers, and virtual consultations | Capital-light hub-and-spoke model, skilled doctors on payroll, exclusive medicine supply agreements, established pan-India reach | Individual patients (B2C), government employees via empanelments (B2G) | Out-patient treatments and day care services with controlled operating costs | 23000 | 49 | Fee-for-service from medical treatments, inpatient stays, day care, and consultations | Service-based billing with partial insurance and government panel reimbursements | Expansion of bed capacity, increased patient volumes, franchising model, public awareness of Ayurveda | Shuddhi Clinics, HIIMS Hospitals |
| Ayurvedic Healthcare Products | Manufacture and sale of over 330 Ayurvedic herbal products through clinics, online, and retail channels | Strong brand portfolio, AYUSH-compliant quality products, effective cross-selling with services vertical | Retail consumers (B2C), franchise centers (B2B) | Proprietary Ayurvedic formulations with high gross margins | 25100 | 51 | Product sales through direct, e-commerce, clinics, and tele-calling channels | Direct sales with high gross margins (~85%), subscription potential | New product launches, expanding sales channels including e-commerce and pharmacies, brand recognition | Divya Kit, Nervous Care Pack, Lungs Care Pack, Weight Gain Pack |
