| Ethnic Women's Apparel Manufacturing and Retail | Design, manufacture, and retail ethnic wear including kurtis, sarees, suits, palazzo, salwar kameez, and dress materials. | Strong brand recognition in ethnic wear, wide retail presence, exclusive designs, and strategic partnerships with top retailers. | B2C women customers across India; also supplies to leading retailers (B2B). | Own branded products sold through own retail and online channels. | 70 | 100 | Sales via own retail stores, e-commerce platforms, shop-in-shop counters, and wholesale to partner retailers. | Direct sales with competitive pricing; premium segment offerings via sub-brands; volume sales through retail and online. | Increasing demand for ethnic fashion, expanding retail footprint, online sales growth, and enhancement of product range. | Jaipur Kurti, Amaiva-By Jaipur Kurti, Desi Fusion, Jaipur Kurti Luxe |
