| Crop Protection | Insecticides, herbicides, fungicides, plant growth regulators in various formulations. | Strong R&D, patents, backward integration, vast distributor network and export recognition. | B2C farmers and B2B institutional buyers across India and exporting countries. | Technical grade chemicals and patented formulations. | 555 | 89 | Direct sales via distributors and B2B customers in agriculture sector. | Tiered pricing based on formulation and customer type, primarily wholesale distribution. | New product launches, sustained crop protection demand, regulatory approvals enhancing portfolio. | Mascot Giraffe, Apache, Empire |
| Plant Nutrients & Biologicals | Plant nutrients, bio-stimulants, bio-fertilizers targeting soil health and stress management. | Innovative biologicals with environmental focus and growing farmer acceptance. | Retail farmers and agricultural cooperatives (B2C and B2B). | Biologicals and micronutrient mixtures with high efficiency and patents. | 65 | 11 | Product sales to agricultural growers and institutional customers. | Standard wholesale pricing with focus on value-added biological products. | Increasing adoption of sustainable agriculture and eco-friendly products. | Green Gold Plus, Indo Mycorrhiza, Bio-fertilizers |
