What we do Iconik Sports and Events Ltd operates in sports and events management, focusing on sports leagues, tournaments, and infrastructure development, especially in padel, tennis, and cricket. |
Founded in 1,940 |
Market share Rapidly growing in the niche sports management sector with expanding franchise and international partnerships. |
Problem solved Enables professional sports event management and promotes emerging sports like padel through innovative league formats. |
Top clients or who we serve Sports franchises, international athletes, brands, and fans; operates mainly B2B and B2C through leagues and events. |
Key management - |
Our journey and innovations Started as an IT company, pivoted to sports in 2018-19; launched World Padel League in 2023 with global expansion and increasing franchises. |
Where we operate India and international markets including Dubai; plans further global expansion. |
Top products or what we offer World Padel League, sports event management services, league licensing, and sports infrastructure development. |
Top brands World Padel League: fastest growing padel league, international athlete participation, multiple franchises, marquee brand partnerships. |
Raw materials needed - |
Raw materials supplier - |
Recurring vs cyclical contribution Primarily recurring revenue from league operations, licensing, and event management contracts. |
Our industry position Emerging leader in India’s niche sports leagues; strong positioning through innovative mixed-format leagues and franchise expansion. |
Financial highlights FY 2024-25 revenues of Rs. 12.71 crore with net profit of Rs. 2.6 crore after transitioning into sports management. |
Geographical revenue split - |
Order book - |
Whats driving growth Expansion of sports leagues, franchise growth, international partnerships, and increasing brand sponsorships. |
Our future plans Scale World Padel League further with more franchises, international athlete involvement, and new sports league ventures. |
Our green promise - |
Our people and values Committed to ethical sports promotion, inclusive events, and strong corporate governance. |
Key challenges ahead Scaling operations, intensifying competition, regulatory compliance, and market acceptance of new sports formats. |
Interesting facts Founded in 1940, transformed from IT to pioneering international padel league in a few years. |
Risks and strategy Risk mitigation via strong governance, diversified sports portfolio, and strategic partnerships. |
