| Business Process Outsourcing (BPO) | Inbound/outbound call center, chat, email, backend support, vernacular AI services. | Strong regional presence, vernacular expertise, early AI integration, and robust client relationships. | B2B and B2C clients across varied industries requiring customer interaction services. | Vernacular AI services under AINA and specialized language support areas. | 57 | 100 | Revenues from service contracts, mostly recurring from client engagements. | Primarily contract-based with recurring revenue models and service-level agreements. | Rising demand for vernacular CX, AI adoption, and geographic expansion across India. | |