| Loan and Financing Services | Unsecured business loans, personal loans, gold loans, and hire purchase vehicle finance. | Established customer base in niche segments with ability to provide unsecured financing; however, reduced moat due to competition from banks and larger NBFCs. | Primarily individuals and small businesses; B2C focus on middle-class households and small businessmen. | Unsecured loans and gold loans offer better margins compared to vehicle financing which has thin spreads. | 0 | 100 | Interest income from loan products and hire purchase financing agreements constitutes the main revenue source. | Interest-based lending with rates aligned to market conditions; non-deposit taking NBFC revenue model. | Demand from small businesses for unsecured loans and vehicle financing supports segment growth despite competitive pressures. | |