| Hospitality and Hotel Operations | Five-star hotel accommodation, premium dining, and related services | Exclusive operation license with ITC, established brand presence, prime location, focus on quality hospitality | B2C - tourists, business travelers, premium dining patrons | Food and Beverage segment, especially Peshawri and Welcomcafe Cambay restaurants | 4 | 100 | License fees from ITC Hotels, revenue sharing from food and beverage operations | License agreement based fixed fees; dining services priced competitively in premium segment | Rising foreign and domestic tourist arrivals; premium dining reputation; infrastructure investment | WelcomHotel Vadodara, Peshawri, Welcomcafe Cambay |