| Automotive Tyres | Passenger car tyres, light and medium commercial vehicle tyres. | Strong brand, technical know-how, extensive retail distribution and customer loyalty. | B2B OEMs, B2C retail consumers, commercial fleet operators. | Premium passenger car tyres and new product launches. | 1800 | 69 | Tyre sales through retail, OEM supplies, and replacement markets. | Direct sales with channel partnerships, volume-based pricing in fleet segment. | Rising vehicle ownership, SUV and premium car demand, technological upgrades. | Assurance Max Guard, Eagle NCT3, DuraPlus |
| Farm Tyres | Tractor, earthmover, and front/rear farm tyres for mechanized agriculture. | Product innovation, technical collaboration, market-leading quality and trusted brand in agricultural tyres. | OEMs, farmers, agri-equipment dealers (B2B and B2C). | Radial farm tyres and harvesting operation tyres. | 650 | 25 | Sales via OEM supply, dealer networks to farmers. | Direct sales and dealer channel with competitive pricing and government subsidies influence. | Government farm mechanization policies, rising farm equipment use, technology adoption. | Vajra Super, Sampurna, Sampurna + |
| Exports & Others | Exports of selected tyre products and tubes. | Leverages parent company global presence and technical expertise. | Overseas distributors and OEMs (B2B). | | 58 | 6 | International sales to select Asian markets. | Contractual exports with negotiated pricing. | Expanding Asian markets and export opportunities. | |
