| India | Household insecticides, soaps, hair colours, detergents, air fresheners, personal care products. | Strong brand equity, extensive distribution, manufacturing network and deep consumer insights. | B2C consumers across urban and rural India, covering various income segments. | Premium hair colours, liquid detergents, and air fresheners drive higher margins. | 8807 | 56 | Product sales across retail and modern trade channels; direct sales and e-commerce platforms. | Competitive pricing with premium and value segments; use of multi-pack and sachet formats for affordability. | Rural market expansion, new launches, GST reduction benefits, increasing hygiene awareness. | Goodknight, Cinthol, Godrej No.1, EZEE, Godrej Renew |
| Indonesia | Household insecticides, wet tissues, air fresheners, hair care products. | Market leadership in insecticides and air fresheners, local production and tailored products. | B2C consumers; focus on middle-income households seeking trusted home care solutions. | Electric mosquito repellents and premium hair care products. | 1991 | 12 | Sales through modern trade, general trade, and distribution partners. | Competitive pricing with promotion-led campaigns and channel partnerships. | Brand strength, new product launches, expansion in general trade. | Stella, HIT, Goodknight |
| Africa (including Strength of Nature) | Hair care, hair extensions, soaps, personal care products. | Strong niche market presence, wide product portfolio tailored for African hair care. | B2C consumers focusing on hair care needs of women of African descent; salons and retailers. | Hair extensions and specialised hair care products. | 2652 | 17 | Product sales via retail, salons, and direct to consumers through distributors. | Mix of value and premium pricing; licensing and direct sales models. | Acquisitions, category leadership in hair care, expansion in distribution. | Godrej, Darling, Strength of Nature |
| Others | Smaller markets including Latin America offering personal care and household products. | Market share gains post-acquisitions, brand equity and regional manufacturing. | B2C customers in emerging Latin American markets. | Hair colour and personal care segments. | 965 | 6 | Product sales through regional distributors and retail outlets. | Localized pricing strategies and product adaptation. | Economic stabilization, currency stability, cost savings, local brand acquisitions. | |
