| Retail Electronics and Smartphones | Multi-brand sales of smartphones, accessories, laptops, TVs, and consumer durables. | Multi-brand retail presence with key brand partnerships, growing store network and franchise model. | Primarily B2C retail consumers across Indian urban and semi-urban markets. | Premium smartphones and branded consumer electronics. | 34273 | 100 | Retail sales from company and franchise stores. | Direct sales with market competitive pricing. | Increasing smartphone penetration, acquisition of stores, expansion in consumer electronics demand. | Fonebox, My Mobile, Fonebook |