| India Multi-Channel | Online and offline retail of maternity, baby and kids products including own brands and franchises. | Strong multi-channel footprint, trusted brands, wide product assortment, and established customer base. | Primarily B2C parents and families across India; B2B via franchise partners and hospitals. | Own home brands like BabyHug and Babyoye. | 5278 | 70 | Sales from e-commerce, physical stores, franchise fees, and product margins. | Direct sales with competitive pricing and periodic promotions. | Increasing consumer demand, online penetration, store expansion, and faster delivery initiatives. | BabyHug, Cutewalk, FirstCry |
| International | E-commerce and physical retail stores in UAE and Kingdom of Saudi Arabia for baby and kids products. | First mover advantage, strong brand recognition, and tailored regional strategy. | B2C parents in Middle East markets. | Online sales growth and selective physical stores. | 858 | 11 | Direct sales through online and brick-and-mortar channels. | Direct retail sales with localized marketing. | Market penetration, demographic advantage, and localized product offerings. | FirstCry UAE and KSA platforms |
| Globalbees | D2C brands across home appliances, personal care, accessories, and lifestyle products. | Growing brand portfolio with category diversification and improving profitability. | Mass market consumers in India and abroad. | Core category D2C brands. | 1578 | 16 | Product sales through owned and affiliate channels. | Product sales with emphasis on brand building and category leadership. | Organic brand growth and portfolio rationalization favoring core categories. | Home Improvement & Utilities, Health & Personal Care categories |
| Others | Miscellaneous revenue streams including preschool education franchises and other ancillary services. | Established brand support and growing franchise network. | Franchise partners and preschool clients. | Preschool franchises. | 43 | 0 | Franchise fees and service income. | Franchise and service based revenue. | Expansion of preschool franchise network. | |
