| Customer Experience Solutions (CXaaS) | AI-driven contact center platforms, customer journey optimization, conversational AI including chatbots and voice bots. | Strong technology IP, global delivery model, marquee clients, strategic partnerships with global CX platforms. | B2B enterprises in BFSI, healthcare, telecom, retail sectors. | Proprietary platform subscriptions, AI-powered analytics, and automated customer engagement tools. | 70 | 56 | SaaS subscriptions, managed services, implementation and consulting fees. | Subscription-based, platform licensing with service fees. | Increasing enterprise shift to AI-enabled CX, digital transformation demand, cloud adoption driving scalable solutions. | ExatoIQ, Omnichannel CX Suite |
| Automation and Workforce Management | AI & RPA-driven process automation, agent forecasting, staff scheduling, performance analytics. | Deep integration with CX platforms and proprietary AI innovations enable competitive differentiation. | Enterprises with large customer service operations, BPOs, telecom firms. | AI-powered automation modules and workforce analytics. | 30 | 25 | Licensing, SaaS subscriptions, professional services. | Recurring subscription with customization fees. | Demand for operational efficiency, labor cost optimization, compliance automation. | Automation as a Service, Workforce Management Tools |
| Unified Communications & Infrastructure | Cloud-based voice, video, messaging platforms; IT infrastructure management; enterprise cloud ERP solutions. | End-to-end solution offerings combining infrastructure and CX platforms, with established client relationships. | Banks, telecom operators, large enterprises requiring secure communications. | Cloud ERP subscriptions and managed communication services. | 25 | 19 | Service contracts, infrastructure setup fees, SaaS licensing. | Subscription and project-based fees. | Rise in remote work, cloud adoption, enterprise digital infrastructure modernization. | UCaaS, Cloud ERP |