| Consumables | Welding consumables such as wires and electrodes for industrial applications. | Strong brand loyalty, extensive distribution, and consistent product quality secure market. | B2B clients in manufacturing, construction, shipbuilding, and petrochemical sectors. | Specialty consumables and flux cored wires have higher margins. | 372 | 68 | Sales of consumables to industrial clients, repeat purchase drives recurring revenue. | Direct sales with volume-based pricing and long-term agreements. | Increasing infrastructure and industrial activities fuel consumable demand. | ESAB Welding Wires, Electrodes |
| Equipment | Manufacture and sale of welding machines, cutting equipment, and automation tools. | Exclusive technology, global backing, and comprehensive service support create competitive edge. | Industrial manufacturers, repair and maintenance companies (B2B). | High-end automation and robotic welding equipment yield higher profits. | 171 | 32 | Equipment sales, service contracts, and aftersales support. | One-time sales with service and maintenance offerings. | Technological advancements and automation demand growth increase equipment sales. | ESAB Welding Machines, Cutting Tools |
