| Radio Broadcasting | FM radio broadcasting across multiple Indian cities and international locations with localized content in 13 languages. | Largest network with exclusive licenses, strong brand equity, integrated content and sales network. | B2B advertisers and B2C mass audiences across India and international markets. | Major urban FM stations and digital streaming interfaces. | 3014 | 55 | Advertising revenue from FMCG, retail, and various sectors; licensing and syndication fees. | Ad sales primarily; contracts with advertisers, agencies; pricing based on reach and engagement. | Expanding digital audio consumption, local language content, increasing advertiser spends. | Radio Mirchi |
| Events and Experiential Marketing | Live events, experiential marketing campaigns, corporate sports leagues, music festivals, and brand activations. | Strong brand presence, creative capabilities, and cross-promotional integration with media assets. | B2B clients in advertising, FMCG, corporate sectors, and direct consumer participation. | IP-driven events and large-scale corporate sponsorships. | 107 | 2 | Event management fees, sponsorships, ticketing, and brand collaborations. | Project-based and retainer contracts with clients and sponsors. | Growth in brand activations, live engagement demand, and diversified event properties. | 360degree |
| Digital Audio Streaming and Multimedia Solutions | Music streaming, digital content creation, online radio, and podcast platforms integrated with advertising solutions. | Leading streaming platforms with extensive localized content and strong brand recall in India. | Consumers via apps and advertisers targeting digital audiences; B2C and B2B mix. | Subscription revenue and ad monetization on digital platforms. | 900 | 16 | Advertising, subscription revenues, in-app purchases, and digital marketing services. | Freemium with premium subscriptions; ad-supported models. | Shifts in consumer listening habits to digital, increasing smartphone penetration, and content innovation. | Gaana, Mirchi Plus |
