| Nutraceutical Products | Manufacture and sale of dietary supplements addressing nutritional deficiencies and wellness. | Strong R&D, quality certifications, GMP manufacturing, diversified marketing channels, and brand recognition. | Individual wellness consumers (B2C) across India, expanding export markets. | Premium nutraceutical formulations with patented blends and immunity boosters. | 38 | 51 | Product sales primarily via distributors, direct to consumer, and e-commerce platforms. | Direct sales with competitive pricing for mass retail and premium segments. | Rising health awareness, preventive nutrition demand, product innovation, digital and retail expansion. | ZnC Immunity Booster, Super Orange, Protein+Coffee Blend, Orthomega |
| Pharmaceutical Products | Manufacture and trading of generic pharmaceutical products primarily till 2010, now limited focus. | | Healthcare providers and distributors (B2B/B2C). | | 1 | 2 | Sales through third-party and own channels. | Sales based on contracts and market demand. | Legacy segment with minor contribution; focus shifted to nutraceuticals. | |
