| Enterprise Business (EB) | Distribution of enterprise technology products including surveillance, data center, cybersecurity, and structured cabling solutions. | Exclusive agreements with top STQC certified brands, integrated supply chain, deep client relationships. | B2B focus including system integrators, enterprises, government, and large institutional clients. | Value-added services, proprietary brand sales, and Make-in-India product assemblies. | 1205 | 68 | Sales revenue from distribution contracts and value-added services. | Direct sales with negotiated contracts and volume-based pricing. | Government infrastructure projects, Smart Cities, data localization, demand for security and networking solutions. | Honeywell, Panasonic, Thermaltake, EIZO, Dahua, Kaspersky, Corsair |
| Fast Moving Social Media Gadgets (FMSG) | Distribution of consumer electronics and lifestyle tech gadgets through omni-channel retail and e-commerce. | Strong brand network, multi-channel distribution reach, early market access for new launches. | B2C and B2B retailers, e-commerce platforms, youth and lifestyle consumers. | New product launches and lifestyle gadgets with strong brand appeal. | 385 | 22 | Margin on sales volumes through retail, online, and partner channels. | Wholesale distribution with volume discounts and promotions. | Consumer tech adoption, social media influencer-driven demand, product innovation. | GoPro, Cooler Master, BaByliss, PNY Technologies |
| Fast Moving Consumer Technology (FMCT) | Consumer technology products including charging solutions and tech accessories. | Licensing agreements, brand equity, and distribution footprint. | B2C retail customers and chains, corporate gift buyers. | Licensed brand premium products and proprietary launches. | 182 | 10 | Sales of owned and licensed brand products through retail and online partners. | Branded product sales with licensing arrangements. | Growing mobile tech accessory market and brand licensing expansion. | Honeywell wireless chargers, licensed Honeywell brand products |
| Fast Moving Electronic Goods (FMEG) | Distribution of electronic goods including accessories and gadgets through retail channels. | Established distribution networks. | Retailers, online platforms, and end consumers. | Limited due to low segment scale. | 1 | 0 | Sales revenue from wholesaling and retail partnerships. | Wholesale pricing and volume discounts. | Consumer demand for electronics accessories. | Various small electronic consumer goods |
