| Instant Coffee | Manufacture and sale of agglomerated and freeze-dried instant coffee products, plus new FMCG meat category products. | Exclusive manufacturing expertise, global footprint, strong brand equity, strategic subsidiaries, and supply chain integration reduce competitive threats. | B2B coffee brand clients, retailers, wholesalers and emerging B2C via D2C channels and e-commerce platforms. | Premium and value-added instant coffee products with proprietary agglomeration technology offer higher profit margins. | 3105 | 100 | Revenue through sales of instant coffee mainly to B2B clients and branded retail and e-commerce direct-to-consumer sales. | Direct sales with price influenced by raw material costs and premium product positioning; some contract pricing. | Growing global coffee consumption, premiumization, capacity expansions in Vietnam and Switzerland, innovation in products and packaging. | Continental Coffee, Continental Greenbird |
