What we do Brandman Retail Ltd is a licensed fashion and lifestyle brand retailer specializing in shoes and athleisure apparel across India, operating Exclusive and Multi-Brand Outlets. |
Founded in 2,021 |
Market share Emerging player with 14 Exclusive Brand Outlets, expanding presence in Northern India and growing retail footprint. |
Problem solved Provides quality branded footwear and athleisure products to consumers through controlled offline stores and direct-to-consumer channels. |
Top clients or who we serve B2C customers across multiple Indian cities; partners with brands like New Balance under non-exclusive distribution agreements. |
Key management - |
Our journey and innovations Founded in 2021, converted to public company in 2024, expanded from 7 to 14 stores, launched D2C website enhancing consumer reach. |
Where we operate North Indian states including Delhi, Ahmedabad, Gurugram, Lucknow, and others. |
Top products or what we offer Footwear and athleisure apparel primarily under 'Brand 1' and New Balance, sold through retail and online channels. |
Top brands New Balance - flagship brand; Sneakrz - multi-brand retail outlets; Brand 1 - licensed distribution partner. |
Raw materials needed - |
Raw materials supplier - |
Recurring vs cyclical contribution Revenue primarily from retail sales which can be cyclical based on fashion trends and consumer demand. |
Our industry position Growing retail brand with expanding store network; strong regional presence but nascent in overall Indian retail market. |
Financial highlights FY 2023-24 revenue INR 127.68 Crores with net profit INR 8.07 Crores, showing strong growth from prior year revenue INR 52.73 Crores. |
Geographical revenue split Predominantly North India with stores in multiple cities across Northern states and Delhi NCR region. |
Order book - |
Whats driving growth Store network expansion, new brand partnerships, Direct-to-Consumer e-commerce platform launch driving sales growth. |
Our future plans Further increase EBO stores, strengthen D2C platform, and expand brand portfolio within India to accelerate revenue growth. |
Our green promise Installed energy-saving LED lights and monitors electricity consumption to reduce wastage and conserve energy. |
Our people and values Leadership by Malhotra family; committed to equal opportunity and safe workplace practices, supporting women in workforce. |
Key challenges ahead Scaling retail operations nationally amid competition, managing operational costs, and evolving consumer preferences. |
Interesting facts Converted from private to public company recently and raised Rs 86.09 Crores via IPO to fund expansion. |
Risks and strategy Faces retail sector risks; mitigates via controlled store operations (COCO model) and diversified brand distribution. |
