| Electric Two-Wheelers | Design, manufacture, and sale of electric scooters with connected features and advanced safety. | Strong product design, proprietary fast-charging network (Ather Grid), early mover advantage, and brand recognition in Indian EV market. | B2C focus on urban and semi-urban customers seeking electric mobility solutions. | Software services and connected feature subscriptions show potential for high margins. | 2255 | 100 | Revenue primarily from direct sales of vehicles to retail consumers. | One-time vehicle sales with optional subscription for connectivity and services. | Increasing EV adoption, government incentives, expanding charging infrastructure, and product innovations. | Ather 450, Ather Rizta |
